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Aqua ViTea, the largest kombucha brand on the East Coast, has made four strategic executive hires: Chris Gallant, Chief Sales & Marketing Officer; Steve Konczal, Chief Financial Officer; and Chip Nolin, Chief Operating Officer. To capitalize on the fast-growing market of hard kombucha, the company is also bringing on Billy Keighley as Sales Director of its alcoholic kombucha line, AfterGlow. With their combined knowledge and experience, the four industry veterans will join forces to expand Aqua ViTea's retail presence as the company focuses on its next stage of growth.
La Vaquita, Houston’s #1 Hispanic cheese brand, announced today its expansion into the yogurt category with the launch of La Vaquita drinkable yogurts. Made with real fruit and milk, these new drinkable yogurts are a great-tasting, nutritious breakfast option or perfect as an on-the-go snack.
Lifeway Foods, Inc., Morton Grove, Ill., partnered with TruFusion Fitness Studios, Coral Gables, Fla., to launch a co-branded probiotic protein smoothie called TruEnergy fueled by Lifeway.
Tokyo-based Yakult Honsha Co., Ltd. last week said it will build its first U.S. production facility by 2012 and extend sales of its signature probiotic drink, Yakult.