Ore-Ida is bringing personality back to your plate, and tapping directly into Gen Z’s love of playful, shareable food, with the launch of Dino Tater Tots and Star Tater Tots - its first new Tater Tots shape in nearly two decades.
The crave-worthy Fudge n’ Vanilla French Fry Pop wraps a vanilla oatmilk frozen base in a rich, chocolate fudge shell rolled in real, crispy potato bits.
Kraft Heinz, Pittsburgh, Pa., unveiled Just Crack an Egg, what is dubbed as the first product on the market that offers consumers a hot, savory egg scramble in under 2 minutes, just by adding their own fresh egg.
H.J. Heinz Co., Pittsburgh, Pa., and Kraft Foods Group, Inc., Northfield, Ill., entered into a definitive merger agreement to create The Kraft Heinz Co., what is said to be the third largest food and beverage company in North America.
H.J. Heinz Company is promising to heat up innovation at its frozen food business, which includes such brands as Ore-Ida potatoes and Smart Ones frozen entrees.
Proclaiming that "America’s love affair with meat and potatoes is as strong as ever," Cargill, Wichita, Kan., and H.J. Heinz Co., Pittsburgh, Pa., formed a promotional partnership for Cargill ground beef and Ore-Ida potato products.
