New Retail Products

Wild-Caught Seafood

A.C. Covert Distributors, Dartmouth, Nova Scotia, launched an exclusive brand of wild-caught seafood called Jail Island Seafood. Haddock fish

Catch that meets strict product specifications will be sourced from local fishers around the province, then branded and sold under the label Jail Island Seafood. The initial lineup is expected to be hook-and-line caught halibut, haddock and swordfish.

"The brand is designed to deliver on five key promises—to be fresh, local, premium, traceable and responsible," says Mike McGlone, general manager.

Besides being fresh and local, Jail Island Seafood is also tightly inspected to ensure no gaping, bruising or discoloration. Product will be coded to be traceable back to the vessel and date of catch.

"I think the attribute I'm most proud of is responsible," says McGlone. "We have a number of initiatives to ensure we're being socially and environmentally responsible. One of those is a 'Fisheries Improvement Fund,' whereby a percentage of all Jail Island sales will be earmarked for projects designed to improve the fishery in some fashion, whether it be gear improvements or more eco-friendly materials used during harvest and shipping. A panel of industry stakeholders—fishers, processors, scientists, chefs and retailers—are being invited to help identify and select worthy projects. We're not going to change the world or even the local industry and marketplace overnight, but we do believe we can help fill a gap in the marketplace in a way that will provide value to local fishers and consumers."

Jail Island Seafood products will be sold exclusively through A.C. Coverts and its redistributors.

Did you enjoy this article? Click here to subscribe to Refrigerated & Frozen Foods magazine.

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Evolution Fresh: Enhancing the Premium Juice Market with HPP Technology

Evolution Fresh’s new Rancho Cucamonga, Calif., juicery employs HPP technology to help produce cold-pressed juices.

Posted: December 11, 2014

4/30/15 2:00 pm EDT

Best Practices for Executing Capital Projects

Best Practices for Executing Capital Projects, a Food Plant of the Future webinar presented by Hixson and co-sponsored by Food Engineering, will reveal helpful project management techniques and strategies Hixson has learned based on decades of experience in leading food and beverage projects to successful conclusions, how to establish appropriate stakeholder expectations, how to keep control of project quality, schedule and budget and what to do when challenges arise.

Refrigerated and Frozen Foods Magazine

CoverImage

2015 May

Refrigerated & Frozen Foods' May 2015 issue features The Schwan Food Co. as the Sustainable Processor of the Year.

Table Of Contents Subscribe

2015 State of the Cold Food Industry

Refrigerated & Frozen Foods’ July 2015 issue covers the State of the Industry report. What trends and analysis would you like to see covered?
View Results Poll Archive

The Refrigerated and Frozen Food Store

ColdPackagingMaterialsGuide_products
Cold Packaging Materials Guide

A guide to cold packaging containers and materials.

More Products

Refrigerated & Frozen Foods Delivers

RFF Infographic 133x133Click here to see a snapshot of the many different ways Refrigerated & Frozen Foods delivers business and technology solutions to cold chain professionals.

STAY CONNECTED

facebook_2014 twitter_40px youtube_40pxlinkedin_40px

Buyer's Guide

Visit our Buyer's Guide!

Refrigerated & Frozen Foods offers a Cold Packaging Materials Guide, as well as a Cold Storage Warehouse Guide, the most comprehensive listing of cold storage warehouses.

Visit the Buyer's Guide page today!