FrieslandCampina Debuts Royal Hollandia Brand Cheeses
Royal Hollandia superior quality imported Dutch cheeses announce their debut in the United States at The Winter Fancy Food Show. Offering a full lineup of wheels, wedges, snacks, slices, and a new entry pack size cheese line. A combination of traditional Dutch cheeses from Mild & Aged Gouda, Maasdam, and Edam to Chili Pepper and Mediterranean Herb are offered in different formats to meet the needs of consumers.
The Royal Hollandia brand offers retailers exceptional product standout on the shelf and at the counter. The visible brand offers strong assets that help consumers navigate the deli and drive purchases. This new product has consumer-friendly packaging making it easy to select your cheese of choice with easy-to-read cheese types, flavor descriptors, and an important symbol. Pairing options and a flavor scale are also included in the entertainment cheese assortment of Wedges and Entry Packs.