Amy’s Kitchen Survey Finds Americans are Vegan-Curious
Company surveyed over 2,000 Americans nationwide to understand the motivations behind the ‘meatless mindset’
The plant-based food movement is on the rise, which is why Amy’s Kitchen, a leader in organic and vegetarian frozen and canned foods, surveyed over 2,000 Americans nationwide to better understand the motivations behind the meatless mindset. Amy’s Kitchen found that while a majority of Americans express a curiosity in vegan foods, parents are especially intrigued, with two thirds (66%) of parents saying they’re curious about vegan foods.
The survey found that 52% of adults are vegan-curious and illustrated consumers’ desire for time-saving solutions to preparing plant-forward dishes. In fact, 56% of adults said they want shortcuts to plant-based meals.