Brazi Bites Debuts New First-to-Market Savory & Sweet Gluten-Free Waffles
Brazi Bites, pioneer of Latin-inspired, better-for-you, naturally gluten-free foods, announced the launch of its new gluten-free Waffles line, inspired by the viral #WillitWaffle social media trend sweeping the internet. Available in three delicious flavors, including the first-to-market Cheesy Waffle and traditional sweet Homestyle and Blueberry varieties, Brazi Bites waffles are packed with protein and can be enjoyed any time of day.
Brazi Bites has a highly-engaged community, and often uses consumer insights to refine product assortment and innovation. When Brazi Bites noticed creators across the internet were putting its signature Brazilian Cheese Bread into waffle irons, the brand decided to look closely into the category and found they could fill a need that was not being met. Savory waffles did not exist and gluten-free options fell below the taste mark, so they seized the opportunity. Made with simple and wholesome ingredients Brazi Bites Waffles address the growing need for better-for-you breakfast as well as the expansion of waffle consumption throughout the day.