Popsicle is debuting a brand-new look for its new SpongeBob SquarePants frozen confection bar, in celebration of everyone's favorite underwater pineapple-dwelling sponge. The new design is lovingly drawn sketch-style and inspired by the many faces of the iconic character through the years, from the mischievous DoodleBob to the famous Smiley Face SpongeBob. Each of these loveable faces were the muses for the newest treat hitting shelves.
The joy of unwrapping one of these delicious frozen treats is part of the excitement of meeting a brand-new Popsicle version of everyone's favorite sponge! Available nationwide beginning this month, the frozen treats were created in collaboration with Nickelodeon and Paramount Consumer Products and will be sold in six-count packs.