Last month, the FDA updated its definition of what foods qualify as “healthy,” modifying a set of criteria that hadn’t been revised in three decades. The new definition is consistent with the current Dietary Guidelines for Americans, which are set to be updated for 2025-2030 by the end of this year. As we enter 2025, the Institute of Food Technologists Science and Policy Initiatives (SPI) team has unveiled its 2025 food trend predictions.

Highlights include:

• Salt and sugar reduction: Updated policies, ingredient innovation, and consumer concerns will make sugar and salt reduction a top focus throughout the global food system.
• Food is Medicine: 2024 saw an increased interest in the Food Is Medicine movement, and the SPI team expects that interest to spread to wider demographics in 2025.
• GLP-1s: The rise of GLP-1 weight loss medications will push product developers to adapt to changing tastes and diets.

Read the full list of trend predictions at IFT's Brain Food Blog.

About Institute of Food Technologists
The Institute of Food Technologists (IFT) is a global organization of over 11,000 individual members from more than 90 countries committed to advancing the science of food. Since 1939, IFT has brought together the brightest minds in food science, technology and related professions from academia, government, and industry to solve the world’s greatest food challenges. IFT works to ensure that its members have the resources they need to learn, grow, and innovate to advance the science of food as the population and the world evolve. IFT believes that science and innovation is essential to ensuring a global food supply that is sustainable, safe, nutritious, and accessible to all.