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New Retail Products

Jimmy Dean Boosts Breakfast with 3 Protein-Packed Additions

new breakfast bowl
Jimmy Dean

Jimmy Dean Protein Bowls have an industry-leading 40 grams of protein per bowl. 

March 27, 2026

Breakfast just got a major upgrade: Jimmy Dean, America’s favorite protein breakfast brand, just announced the launch of three new premium, high-protein products designed to satisfy your cravings while making sure you’re hitting your nutrition goals.  

Two of the new products, Jimmy Dean Protein Waffles and Jimmy Dean Protein Bowls, offer the highest amount of protein in their category!  

The three new breakfast products below are available now at Walmart and will expand nationally in April.

Premium Jimmy Dean Protein Breakfast Items: 

  • Jimmy Dean Protein Waffles (MSRP: $5.49 - $5.99): The new waffles are the brand’s first entry into the waffle category and deliver 20 grams of protein per serving– more than the current category leader! Available in Blueberry, Cinnamon and Buttermilk, these thin, crispy waffles are ready in minutes, making them perfect for on-the-go mornings without compromising on taste or nutrition.
  • Jimmy Dean Protein Bowls (MSRP: $4.49 - $4.99): With an industry-leading 40 grams of protein per bowl, they’re a quick and hearty solution for breakfast that come in flavors including Chipotle Chicken, Classic Sausage & Bacon and Zesty Monterey & Bacon.
  • Jimmy Dean Protein Sandwiches (MSRP: $7.29 - $7.79 per pack of 2): With an impressive 25 grams of protein in each sandwich, they are the highest-protein frozen breakfast sandwich in the category and available in three flavors – Grilled Chicken Ciabatta, Sausage Spiral Croissant and Breakfast Burger Brioche.  

 All the new Jimmy Dean premium protein items are made with high-quality, recognizable ingredients - and without any added MSG, artificial colors or flavors. 

About Tyson Foods, Inc.   
Tyson Foods, Inc. is a world-class food company and recognized leader in protein. Founded in 1935 by John W. Tyson, it has grown under four generations of family leadership. The Company is unified by this purpose: Tyson Foods. We Feed the World Like Family and has a broad portfolio of iconic products and brands including Tyson, Jimmy Dean, Hillshire Farm, Ball Park, Wright, State Fair, Aidells and ibp. Tyson Foods is dedicated to bringing high-quality food to every table in the world, safely and affordably, now and for future generations. Headquartered in Springdale, Arkansas, the company had approximately 138,000 team members as of September 2024. 

KEYWORDS: breakfast breakfast bowls breakfast sandwiches high protein Jimmy Dean Tyson Foods waffles

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