f’real, the brand behind the on the go, blend it yourself (BIY) milkshake experience, and Good Humor, the iconic frozen treat brand behind the original Creamsicle, announce the debut of a new craveable creation: the Orange Creamsicle Milkshake. Available for a limited time this spring, the new blend transforms the nostalgic flavor of the No. 1-selling Good Humor Creamsicle Bar into a refreshing, creamy milkshake, delivering a modern twist on an all time classic.

Made with real milk and a bright blend of sweet, tangy orange and rich vanilla cream flavors inspired by the original ice cream bar, the Orange Creamsicle Milkshake strikes the perfect balance between refreshing and indulgent in a frozen sippable format. The fruity, sweet flavors in each sip offer a familiar flashback to warm weather memories, while f’real’s BIY blending system provides a new fun way to enjoy. 

All f’real milkshakes are blended in-store at the touch of a button. Just pick a cup from the freezer, peel off the lid, and place it in the blender to create a customizable frozen treat in under a minute. With three thickness options, consumers can discover their ideal blend for an irresistible treat made for road trips, study breaks and everyday “treat yourself” moments.

The collaboration pairs two iconic names known for joyful, feel-good treats, and arrives as consumers continue to seek playful flavor mashups, nostalgic throwbacks and interactive food experiences. By pairing the iconic Good Humor heritage with f’real’s innovation, the launch offers a contemporary take on a timeless favorite that appeals to all ages. 

“Today’s consumers are looking for more than great taste. They’re seeking nostalgic experiences that spark emotion,” said Megan Grinstead, vice president of customer & consumer brand marketing at Rich Products Corporation. “By introducing the iconic Orange Creamsicle in f’real’s blend-it-yourself format, we’re bringing together a beloved classic, customization and on-the-go convenience. It’s a crave-worthy moment we’re excited to deliver, and we’re confident consumers will love this fresh new milkshake.” 

Orange Creamsicle Milkshake can be found at retail locations nationwide, from convenience stores to college campuses and movie theaters, including Kwik Trip, Sheetz, Circle K, Yesway, RaceTrac, Weigel's, Royal Farms and more. Suggested retail price for each 12-ounce milkshake is $3.99.

About Rich’s
Rich Products Corporation is a family-owned food company dedicated to inspiring possibilities. Rich’s portfolio spans cakes, icings, pizza, appetizers, specialty toppings and more, serving customers across foodservice, retail, in-store bakery, deli and prepared foods. Operating in over 100 locations globally with annual sales exceeding $5.8 billion, Rich’s is a global leader committed to delivering innovative solutions that help customers compete and grow.