Chez Marie Unveils New Recyclable, Biodegradable Packaging
Chez Marie, Anaheim, Calif., unveiled new product packaging as a result of a comprehensive company brand update that will help drive visual interest, consumer education and retail sales.
“It looks different than any other package in the freezer case,”says Shelley Gunton, chief “make-it- happen” officer. “Our color palette features bold primary colors against an elegant black ‘chalkboard’ background that you would expect to see in an upscale bistro. It really stands out from the sea of green and brown packaging that other manufacturers use.”