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New Retail Products

Bacon Ranch Pasta Salad

May 14, 2013

Beaverton, Ore. –based Reser’s combined two of America’s favorite foods—bacon and Ranch dressing—to elevate its classic pasta salad. Resers bacon pasta salad

Sold under the American Classics lineup, Bacon Ranch Pasta Salad blends Hidden Valley Original Ranch Seasoning Mix with crisp bacon, mini penne pasta and zesty seasonings.

“When we added Hidden Valley Original Ranch Seasoning Mix to our potato salad, people went wild,” says Lacey Werner, associate category manager. “We thought why stop there? Pasta salad lovers can now enjoy the same great seasonings in a salad that features mini penne pasta that’s cooked to perfection.”

Consumers can find the American Classics Bacon Ranch Pasta Salad in retail deli departments nationwide. It is available in 16-ounce and 3-pound containers ranging from $2.99-7.99 suggested retail price. It’s also available as a bulk deli salad that will be merchandised behind the glass at retail deli counters.

KEYWORDS: bacon pasta salad Ranch refrigerated salad Reser's

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