Inventure Foods, Inc., Phoenix, Ariz., expanded its Jamba at-home smoothie line to include Blue Fusion and Red Fusion, available in the frozen section of grocery stores nationwide. Each package contains frozen fruit and vegetable blocks that, when blended with one cup of apple juice, make two, 8-ounce servings.
"The smoothie has evolved from simple fruit and yogurt blends to full-on functional beverages featuring spinach, kale and other veggies that boost nutritional value," says Steve Sklar, senior vice president of marketing. "Unfortunately, this functional approach often comes at the expense of taste. That's not the case with our Fusion line of at-home smoothie kits. In fact, these are some of the best-tasting smoothies we've ever developed, and they also happen to be dairy-free."