Tribe Mediterranean Foods, Inc., Taunton, Mass., launched its Farmer’s Market line, a colorful collection of hummus flavors inspired by fresh tastes and vibrant colors of the farmer’s market.

The line includes Harvest Carrot & Ginger, Cucumber Tzatziki and Vine Ripened Tomato & Basil varieties.

“Our consumers are big fans of farmer’s markets, which makes this new line of inspired hummus incredibly exciting,” says Adam Carr, chief executive officer “By capturing the fresh tastes and vibrant colors of the farm stand, blending into our beloved hummus and bringing it to local grocery aisles, we’ve really created a unique recipe for success.”

Like all of Tribe’s 17 other varieties, the Farmer’s Market line is gluten-free, kosher-certified, vegan-friendly and free of artificial flavors, cholesterol, hydrogenated oils and high-fructose corn syrup.

The new Farmer’s Market line is available at fine grocery stores nationwide for a suggested retail price of $3.49 for an 8-ounce bowl.