Study: Half of Americans prefer to buy foods with minimal or no packaging
Research shows that 81% of consumers say that they would choose resealable packaging over non-resealable packaging.
As Americans take notice of increasingly strained global food resources, new research from Mintel, Chicago, reveals that four in five (80%) U.S. food shoppers agree that reducing food waste is as important as reducing packaging waste. In an effort to limit waste, half (52%) of consumers prefer to buy foods with minimal/no packaging.
The study, “Food Packaging Trends – US, June 2016” shows that 81% of consumers say that they would choose resealable packaging over non-resealable packaging, and more than half (54%) would pay more for packaging with added features such as resealablity or portion control, with three in 10 (30%) often reusing food packaging for other purposes. However, recycling food packaging is far from a universal behavior, as just two in five (42%) consumers report recycling most of the food packaging they use.