Shamrock Farms launches Cold Brew Coffee and Milk
Shamrock Farms, Phoenix, Ariz., introduced new Cold Brew Coffee and Milk, combining 100% Colombian coffee with pure, fresh Shamrock Farms milk with no added hormones.
Sold in the refrigerated beverage case, it comes in Original, Mocha and Vanilla in ready-to-drink bottles.
"Refrigerated, ready-to-drink coffee is one of the fastest growing beverage categories," says Ann Ocaña, chief marketing officer. "Our research revealed the opportunity to pair the smooth taste of cold brew coffee with our farm fresh milk, creating a taste profile that is spot on for both the cold brew fan and those just discovering the trend."
Cold Brew Coffee and Milk is available in QuikTrip, Albertsons, Safeway, Bashas', Sprouts and major university campus stores through Arizona, with a nationwide rollout expected in early 2017.