Convey Services, Roswell, Ga., announced a strategic partnership with Trackmax Solutions, a Cape Coral, Fla.-based provider of distributor-focused profit improvement software, to deliver a SaaS-based solution to improve the sales and profitably of foodservice distributors.
Convey’s Platform as a Profit Center (PaaPC) solution hosts and delivers supplier content, product information, training videos and rebates and coupons.
“We believe Trackmax, with its 20-year history of providing profit improvement software solutions to foodservice distributors, is the perfect sales agent for us,” says Carolyn Bradfield, chief executive officer of Convey. “Through this partnership, a Convey-powered online resource center will help distributor sales representatives become trusted advisors to their customers by providing them with a single location for product information, rebates, coupons, recipes and training support.”
“We chose Convey as a technology partner to help our customers realize greater profit through this supplier-supported online resource,” adds Tim Rawson, Trackmax vice president and co-founder. “This unique sales and marketing tool will complement Trackmax Earned Income, a leading contract and rebate management solution, and Insight, our analytics and profitability dashboard solution, as one more resource to improve our customers’ margins. We see significant benefit in this program for every supplier our distributors partner with. Suppliers can now collaborate with distributors on how their content is delivered, and can track how often certain products are viewed, giving manufacturers more touches with the DSR and operator.”
Convey’s PaaPC gives distributors technology to create marketing and educational programs that are integral to both the distributors’ and suppliers’ overall strategy.