Rabobank, The Netherlands, released results from its annual “We Didn’t See That Coming” survey.

The report surveyed over 200 food industry players—ranging from startup founders to CEOs of billion-dollar companies, from authors and academics to venture capitalists, bankers and everyone in between—about “What surprised you the most in the last 12 months?” and “What food innovation do you think presents the biggest commercial opportunity over the next five years?”