Keystone Natural Holdings acquires J.P. Veggies, Superior Tofu
These companies join a portfolio of leading manufacturers of healthy, plant-based protein products.
Keystone Natural Holdings LLC (KNH), Chicago, acquired J.P. Veggies Inc. (doing business as VeggieLand), Parsippany, N.J., and Superior Tofu Ltd., Canada.
VeggieLand is a manufacturer and distributor of meatless veggie burgers and appetizers sold in retail and foodservice channels through the Franklin Farms and Jens & Marie brands as well as private label. The partnership with VeggieLand provides KNH with a broader product portfolio, greater channel reach and expanded product innovation capabilities.
Superior Tofu manufactures and supplies tofu, soy milk and other soy-based products to specialty and mainstream retail and foodservice customers throughout Canada.
The combined business will continue to be led by Kenny Sung, chief executive officer of KNH, and will retain existing management teams at VeggieLand and Superior.
“These two acquisitions further enhance our ability to innovate and produce authentic, great tasting and healthy products,” says Sung. “We look forward to providing a broader selection of complementary products across our collective customer base.”
“We are extremely excited about the continued development of our plant-based protein platform through organic growth and strategic acquisitions,” adds Chaoran Jin, managing director of Keystone. “Keystone is committed to investing further in this natural, better-for-you segment.”