Unilever, Englewood Cliffs, N.J., expanded its Breyers brand to include new Breyers 2in1.
Breyers 2in1 brings four combinations to the freezer aisle, including:
- Oreo Chips Ahoy!. Vanilla Breyers ice cream loaded with pieces of real Oreo cookies, swirled together with caramel Breyers ice cream and pieces of Chips Ahoy! cookies.
- REESE'S REESE'S PIECES. Peanut butter Breyers ice cream loaded with pieces of real REESE'S peanut butter cups, swirled together with chocolate Breyers ice cream and loads of REESE'S PIECES mini candies.
- Snickers M&M's. Caramel Breyers ice cream loaded with pieces of real Snickers, swirled together with chocolate Breyers ice cream and heaps of M&M's Minis milk chocolate candies.
- Breyers HEATH Waffle Cone. Vanilla Breyers ice cream loaded with pieces of real HEATH toffee pieces, swirled together with chocolate Breyers ice cream and fudge-covered waffle cone pieces.
"We know every sweet tooth is different, and choosing is hard, so we wanted to give our fans the best of both worlds – two favorite treats in one," says Russel Lilly, marketing director of Breyers. "We're excited to team up with these favorite candy and cookie brands. It's a dessert that's fun and everyone can agree on."
Breyers 2in1 are now available in 48-ounce tubs at grocery stores nationwide for a suggested retail price of $3.99-$5.49.
