PERDUE unveils new packaging to resonate with Millennials
The contemporary design introduces a variety of playful illustrations and vibrant colors aimed to inspire and connect with Millennials.
PERDUE Farms, Salisbury, Md., introduced a new, modern package design for its line of fresh chicken.
The contemporary design introduces a variety of playful illustrations and vibrant colors aimed to inspire and connect with Millennials, while staying true to the PERDUE way. The redesign also highlights trusted product attributes like no-antibiotics-ever, 100% vegetarian-fed, no animal byproducts, raised cage-free and with no hormones or steroids.