Chobani, LLC, Norwich, N.Y., launched Chobani Gimmies, a new line of Greek yogurt snacks.
"Options today are lousy or impractical. It's either junk food that parents don't want their kids to eat or food that's designed for adults that kids don't want to eat. We wanted to break that cycle, and it's a challenge we took really seriously," says Hamdi Ulukaya, founder and CEO. "As a parent, you know that food for kids has to be fun, it has to be delicious, and most importantly, it has to be nutritious. And, parents deserve nutritious options they can feel good about giving their kids."
The Gimmies line entails:
Crunch in Poppin' Cotton Candy, Choco Chunk Cookie Dunk, Best Birthday Ever, Ooey Gooey S'More, and Rainbow Sprinkle Cone.
Milkshakes in Bizzy Buzzy Strawberry, Cookies & Cream Crush and Chillin' Mint Chocolate.
Tubes in Super Berry Rocket, Creamy Orange Dreamy and Cherry Set Go.
Pouches in See Ya Later Strawberry and Bunch of Bouncy Grape.
Suggested retail prices for Gimmies products include Crunch ($1.25 per 4-ounce serving), Tubes ($4.29 for a 10-pack, each 1.5-ounce serving), Milkshakes ($4.49 for a 6-pack, each 4-ounce serving) and Pouches ($4.49 for a 4-pack, each 3.5-ounce serving).