Cooler Screens, Chicago, debuted Internet of Things (IoT)-enabled freezer doors.
These doors combine the power of digital into brick-and-mortar retail by delivering in-store promotions as an electronic marketplace with real-time and algorithmic-driven promotions.
The technology’s machine learning advertising makes it customizable based on consumer behavioral response and external signals, such as weather conditions, special events, etc. The doors’ smart sensor and digital merchandising supports planogram compliance, automatic re-stock, in-store audits and more.
This technology also enables brands and retailers to capture data to better understand their customers, thanks to proximity sensors and cameras, Iris tracking and heat maps, real-time sales and traffic counts and open/close sensors.
Cooler Screens, Inc.