The Bel Group to accelerate sustainable growth strategy
Bel is also committed to an ambitious program to address continuous improvement of the nutritional profile of its recipes, sustainable farming, recyclable and/or biodegradable packaging, the fight against climate change and accessibility to its products.
The Bel Group, France, announced plans to accelerate a sustainable growth strategy, making a commitment to contribute to a positive food business model and create responsible and profitable growth. Furthermore, the new company signature, “For All. For Good,” illustrates the transformation to positive, innovative and accessible brands.
To open the path to sustainable food, Bel is extending its offering beyond cheese and fruit products, and will now develop hybrid products that integrate dairy and plant-based raw materials. As early as 2020, Bel will offer recipes that combine dairy raw materials with vegetables or leguminous plants.