The coronavirus pandemic has forced many cold foods manufacturers and distributors to pivot sharply from foodservice-focused production to retail, due to shutdowns and historic changes in consumer demand. For many of those companies, it’s uncharted territory and an unprecedented shift in business strategy. But for McCain Foods, it’s familiar terrain the company traversed a decade earlier.
Consider this prescient piece from Refrigerated & Frozen Foods’ September 2012 cover story about McCain Foods, when it was named our Frozen Foods Processor of the Year: