Unilever, Englewood Cliffs, N.J., introduced 16 new frozen treats across five of its brands: Breyers, Good Humor, Klondike, MAGNUM Ice Cream and Popsicle.
The study’s findings uncover an unprecedented opportunity for companies that get it right.
January 10, 2017
A new international study by Unilever, UK, reveals that a third of consumers (33%) are now choosing to buy from brands they believe are doing social or environmental good.
Unilever, Englewood Cliffs, N.J., rolled out 17 new frozen treats across five of its ice cream brands— Breyers, Good Humor, Klondike, MAGNUM Ice Cream and Popsicle.