Consumers' increasingly fast-paced lifestyles, growing interest in morning fare at non-traditional times and extended all-day breakfast programs are fueling the trend to expand breakfast foods into new dayparts and mealparts, according to Chicago-based Technomic.
Breakfast is an important meal ... any time of the day. That was an important conclusion by The Food Channel, Chicago, which partnered with CultureWaves and the International Food Futurists on The Food Channel's "Top Ten Breakfast Trends for 2011."