Convenience, coffee and gasoline retailer Cumberland Farms, Westborough, Mass., announced the results of a survey around consumers' preferences and debates when it comes to pizza.
The results revealed that 65% of respondents are in favor of pineapple on their pizza, and a whopping 85% of respondents said they indulge in cold leftovers for breakfast.
Cumberland Farms' pizza debates survey also revealed:
- Most respondents are traditionalists when it comes to how they eat their pizza, with 78% saying they eat their slice from end to crust.
- When it comes to dipping pizza in ranch dressing, the jury is still out. While 47% of respondents think it's delicious, 52% think it takes away from the taste of the pizza.
- 92% of respondents believe pizza should forever be a finger food, and that it should be eaten with hands rather than a fork and a knife.
- When it comes to the debate surrounding cooked pineapple on pizza, 65% of respondents love their pie topped with the warm fruit, and 33% of them deem Hawaiian as their favorite type of pizza.
- 85% of respondents love reaching for leftover slices in the morning vs. toast.
- If you're going to order pizza, 71% believe you should go big or go home and order it by the box vs. by the slice.
"We know how serious people are about pizza, so in honor of National Pizza Day, we thought it would be fun to see how they enjoy it," says David Heilbronner, director of brand strategy and advertising.
