Norseland will market and distribute a new range of premium Irish cheddar cheeses under the Pastureland brand in the U.S. The Pastureland range will capitalize on the growing consumer awareness around health and nutritional benefits of naturally produced dairy products. The range will be certified to the prestigious Bord Bia Grass Fed standard and will be the first dairy product to feature the Grass Fed logo on its packaging.

To meet the consumer demand for a fat-free, grass-fed organic milk option, new Organic Valley Fat Free Grassmilk is now available nationwide. Organic Valley is now the only nationally distributed brand to offer a fat-free option, joining its current line-up of Whole and Reduced Fat 2% Grassmilk.

Maple Hill Creamery, America’s original 100% grass-fed organic dairy brand has launched the nation’s first Reduced Sugar Grass-Fed Organic Chocolate Milk.

New Organic Valley Fat-Free Grassmilk adds an SKU to the nation’s No. 1 100% grass-fed milk brand. More than one-third of grassmilk consumers also purchase fat-free or skim milk, according to industry research. This positions Organic Valley Fat Free Grassmilk to meet the demand for consumers who are searching for a lower-fat option.