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Organic Valley Launches Fat-Free Grassmilk

Fat Free Grass Fed Milk Organic Valley
May 14, 2021

To meet the consumer demand for a fat-free, grass-fed organic milk option, new Organic Valley Fat Free Grassmilk is now available nationwide. Organic Valley is now the only nationally distributed brand to offer a fat-free option, joining its current line-up of Whole and Reduced Fat 2% Grassmilk.

According to the USDA, 90% of the U.S. population does not meet its daily recommendation for dairy, but the new Dietary Guidelines suggest one strategy to increase dairy is an increased intake in fat-free or low-fat forms, including milk. Organic Valley's Fat Free Grassmilk is an easy way parents and kids alike can deliciously meet their daily nutritional requirements.

All Organic Valley Grassmilk is made with milk from third-party certified grass-fed cows on organic family farms, which means that cows are on pasture for more than 150 days per year and are fed 100% grass and dried forages year around, never grain. New Fat Free Grassmilk also contains essential nutrients like vitamins A and D with the same nutrient density and 100% commitment to grass-fed as the rest of the product line. The resulting milk features the subtle seasonal flavors of the pasture that consumers look for in a grass-fed product.

"Animal care is vitally important to us, and cows outside in the fresh air, grazing lush, green pastures and eating grass are happier and healthier. And we've seen that happy, healthy cows produce better-tasting, more nutritious milk, said Alex Schams, Organic Valley brand manager. "And with an extensive network of farmer-owners who dedicate their herds to Grassmilk production, Organic Valley is uniquely qualified to meet the demand for a fat-free grass-fed organic milk that will delight consumers looking for a delicious new way to meet their daily dairy nutritional requirements."

About Organic Valley

Organic Valley is America's largest cooperative of organic farmers and one of the nation's leading organic brands. Founded in 1988, the cooperative represents more than 1,700 farmers in 34 U.S. states, Canada, Australia and the United Kingdom. Focused on its founding mission of saving family farms through organic farming, Organic Valley produces a wide range of organic dairy, egg and produce products. As a leader in pasture-based, regenerative organic farming, Organic Valley works with nature, not against it. 

KEYWORDS: grass-fed milk grassmilk milk milk cartons milk trends organic milk Organic Valley

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