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New Retail Products

Roger’s Fish Co. to Ship Fresh Seafood, Meals DTC

Roger Berkowitz, former President and CEO of Legal Sea Foods, launched Roger’s Fish Co. this month, an online concept that makes premium seafood available to everyone

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Brian Samuels Photography

April 11, 2023

Roger Berkowitz, former President and CEO of Legal Sea Foods, launched Roger’s Fish Co. this month, an online concept that makes premium seafood available to everyone with fish market favorites to cook at home and prepared seafood meals that turn home kitchens into five-star restaurants. Roger’s Fish Co. culminates Berkowitz’s decades of experience in the seafood industry, as a fishmonger and restauranteur as well as a James Beard Award winner.  

Roger’s Fish Co. offers a one-stop shop for seafood lovers who love to cook and eat seafood along with recipes, fish facts, and Berkowitz’s stories from Legal Sea Foods and beyond. 

A lifetime of experience and boatloads of passion go into every box shipped. Berkowitz has transformed a facility in New Hampshire to ensure unrivaled recipe development, small-batch production and fulfillment. With Nitro-Fresh, Berkowitz’s proprietary freezing technology that utilizes nitrogen as a component to lock in quality at the peak of freshness, Roger’s Fish Co. combines just-caught taste with convenience.

Product offerings comprise premium New England seafood for cooking at home, restaurant quality prepared meals, limited-time features, seafood gift boxes and even pet treats. Signature items include: 

As a young man, Berkowitz worked side-by-side with his father, George, selling fish at the family fish market in Cambridge’s Inman Square neighborhood. The fish market spawned a small seafood restaurant which eventually became one of the most prominent seafood restaurants in the country, Legal Sea Foods. When the pandemic hit, and with families spending more time at home, Berkowitz was inspired to help people enjoy delicious fish and seafood restaurant favorites in the comfort of their residences. 

 

 

 

 

 

KEYWORDS: DTC fish fish processors lobster shrimp

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