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New Retail ProductsCold Foods Packaging

Cream Cheese with More Fruits and Vegetables, Stackable Packaging

May 9, 2014

Fans of PHILADELPHIA Cream Cheese will now find its spreads with even more fruits and vegetables than before. Philadelphia stackable cream cheese

Spreads such as Strawberry, Garden Vegetable, Blueberry and Chive & Onion now feature even more fruit, such as whole, juicy blueberries, vine-ripened strawberries and more crisp vegetables, such as diced carrots, red peppers and onions.

"It's an exciting time in our history as we're giving our fans yet another great reason to choose PHILADELPHIA every time they reach for a bagel—more fruits and vegetables," says Chris Urban, senior brand manager for PHILADELPHIA Cream Cheese, produced by Kraft Foods, Northfield, Ill. "And, of course we're also proud that 22 of our leading cream cheese spreads have no artificial flavors."

In addition to the product enhancements, all PHILADELPHIA Cream Cheese Spread packages now come in a stackable shape to prevent the product from shifting on store shelves, making it easier for consumers to find their favorite varieties without having to turn the labels around.

Found in the refrigerated section, the new spreads are available nationwide at a suggested retail price of $2.79 for each 8-ounce container.

KEYWORDS: cream cheese cultured products dairy Kraft PHILADELPHIA refrigerated foods

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