Emmi Roth USA, Fitchburg, Wis., and Meister Cheese Co., Muscoda, Wis., launched a joint venture with the new Kindred Creamery brand of classic specialty American cheese varieties.

“We created the Kindred Creamery brand with a desire to invoke the importance of integrity, equity and responsibility to our rural farmers, our community and our customers,” says Scott Meister, president of Meister Cheese.

All of the milk used for the Kindred Creamery brand is provided by Meister Cheese’s Cows First animal welfare program, which requires the cows to have unfettered access to the outdoors, to be free of Recombinant Bovine Somatotropin (rbST) and prohibits tail docking and animal byproducts in feed.

“The synergies and complementary strengths between our companies is what led to this partnership,” says Tim Omer, president and managing director for Emmi Roth. “Meister’s manufacturing capabilities and our artisan-with-scale aptitude has combined to create a new, exciting brand in Kindred Creamery.”

Kindred Creamery comes in 7-ounce wedges and 5-pound random weight loaves in Sharp Cheddar, Medium Cheddar, Mild Cheddar, Colby Jack, Pepper Jack, Monterey Jack, Natural Smoked Gouda, Sweet Fire Mango Jack, Spicy Sriracha Jack, Wild Ginseng & Garlic Jack, Ghost Pepper Colby Jack, Hickory Smoked Cheddar and Forage Mushroom & Spring Onion Jack varieties.