Blue Bell debuts camouflage-patterned ice cream
Blue Bell Creameries, Brenham, Texas, introduced Camo ‘n Cream Ice Cream, packaged in a unique carton decorated in a camouflage design created from the Blue Bell cow and girl logo.
Camo ‘n Cream is a combination of Pistachio Almond, Milk Chocolate and cream cheese, swirled together in a camouflage pattern.
“We are having a little fun with this flavor,” says Carl Breed, director of marketing. “You see the camo design on everything these days, so we thought why not create an ice cream flavor that looks camouflage? The best part is these three flavors taste great together. We tried a few different combinations, but chose these flavors because they complement each other so well. We think our fans will love the mixture of Pistachio Almond, Milk Chocolate and cream cheese ice cream.”
Camo ‘n Cream is available in limited quantities in the half gallon and pint sizes.