Blue Bell Ice Cream, Brenham, Texas, introduced new Pink Camo ’n Cream Ice Cream, a combination of strawberry ice cream, milk chocolate ice cream and a cream cheese ice cream swirled together in a camouflage pattern.

“Our Camo ’n Cream was inspired by the camouflage design you see on just about everything,” says Carl Breed, executive director of marketing. “The flavor sold very well, and we knew we were onto something. Pink camouflage is popular too, so we thought why not create an ice cream in this color pattern? We swapped the pistachio almond ice cream for strawberry ice cream and Pink Camo ’n Cream was created.” 

Pink Camo ’n Cream is available in limited quantities in half-gallon and pint sizes.