Bolthouse Farms releases super-premium refrigerated beverages, organic dressings
Bolthouse Farms, Bakersfield, Calif., announced Bolthouse Farms "B," a new beverage platform of lower sugar, super-premium refrigerated beverages, complete with Bolthouse Farms B Strong protein shakes and Bolthouse Farms B Balanced smoothies.
“We're committed to creating more great-tasting and nutritious options to support consumers' evolving lifestyles and nutritional needs," says Todd Putman, general manager of C-fresh. "Our new Bolthouse Farms dressing innovations and 'B' line of beverages offer consumers a greater variety of healthier options as they explore their wellness journey."
Bolthouse Farms B Balanced smoothies are said to contain 50% less sugar than the leading 100% juice smoothie and have no added sugar. Free of artificial flavors and preservatives and with a lighter consistency, the fruit- and vegetable-blended smoothies come in Sweet Green (combination of kiwi, apple and pineapple with cucumber), Strawberry Banana (balance of strawberry and banana), Tropical (blend of mango, passionfruit and guava) and Berry (mix of blackberry, strawberry and a touch of apple).
Bolthouse Farms B Strong protein beverages boast 16 grams of protein per serving and 70% less sugar than the leading refrigerated protein drink, and are available in Chocolate, Vanilla, Coffee and Vanilla Chai.
Bolthouse Farms "B" line of beverages can be found nationwide in the refrigerated produce section of retailers such as Kroger and Giant Eagle for a suggested retail price of $2.99 per 15.2-fluid-ounce bottle.
Furthering the company's mission to Inspire the Fresh Revolution, Bolthouse Farms also added more culinary variety to its existing refrigerated dressing lineup.
The three new organic dressings are USDA-certified organic, non-GMO, carrageenan-free and contain 45 calories and 5 grams of fat or less per serving. The portfolio includes Three Herb Vinaigrette (an herbaceous red wine vinegar and organic olive oil blend), Roasted Reds (a creamy texture with sweet roasted red bell peppers, ripe tomatoes and a kick of jalapeno) and Lemon Basil Vinaigrette (a blend of zesty summer lemons and herbs), all for a suggested retail price of $4.49 for a 12-ounce bottle.
The new conventional dressings deliver just 45 calories and 3 grams of fat. This lineup includes Sweet Heat Sriracha (sriracha sauce tempered with cool creamy yogurt) and Avocado Green Goddess (avocados and just-picked herbs) for a suggested retail price of $3.49 for a 14-ounce bottle.