Yasso rolls out new packaging, releases new frozen novelties
Yasso Frozen Greek Yogurt, Boston, rolled out new packaging across its entire line of frozen novelty bars.
This new packaging prioritizes taste, with an emphasis on showcasing its ice cream-centric flavors in bold lettering and pairing its bars with a playful drip feature atop the front of pack, illustrating the inclusions in each item.
Yasso also launched three new stick bar varieties, available exclusively at Target nationwide for a suggested retail price of $4.99.
Chocolate & Vanilla Swirl takes the two most classic parlor flavors and spins them into a world of delight at just 80 calories and 5 grams of protein per bar.
Orange Cream features orange cream-flavored Greek yogurt wrapped around decadent white-chocolate flavored swirl.
Butter Pecan mixes Yasso’s creamy frozen Greek yogurt with butter pecan flavor and filling it with honey glazed pecan pieces.