Baldor Specialty Foods, Bronx, N.Y., expanded its line of Urban Roots Veggie Side Kits with new easy-to-prepare veggie noodle sides and cauliflower side dishes.
The Urban Roots Veggie Noodle kits include Zucchini Pomodoro, Lo Mein and Sweet & Spicy Veggie Noodles, while the new Urban Roots Cauliflower Rice Kits include Risotto Style Cauliflower Rice and Thai Curry Cauliflower Rice varieties.
“Besides offering terrific fresh taste, Urban Roots are also highly approachable and home-cook friendly,” says Barry Frish, marketing specialist, culinary development. “We use ingredients people are already familiar with, making the kits a great way to incorporate healthy meals into the daily diet – without moving away from the norms of day-to-day eating.”
“We’re excited to offer this innovative line of freshly-made veggie noodles,” says Michael Muzyk, president. “Veggie noodles are hot right now, and Urban Roots is all about making the kitchen experience efficient, fun and successful.”
The Urban Roots kits are made from scratch daily using premium produce selections, and are available in local grocer’s produce departments.
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