Kraft Heinz, Oprah Winfrey JV launches frozen skillet meals
Kraft Heinz, Pittsburgh, Pa., collaborated with Oprah Winfrey again to launch O, That’s Good! frozen skillet meals.
O, That’s Good! frozen skillet meals that combine comfort foods with a twist of vegetables, and are ready in just 10 minutes.
“Comfort food gets a bad rap, but not anymore,” says Winfrey. “With my skillets, there’s a twist of veggies in the sauce, but they taste so good you’d never know the difference. These are inspired by my dinnertime favorites, and you’re going to love how easy they are to make!”
“We are welcoming our consumers back to the comfort food they love with a unique twist of veggies and high-quality ingredients,” says Christopher Urban, head of Mealtime Stories at Kraft Heinz. “We’re excited to enter the skillet category with O, That’s Good! and make dinner delicious and easy.”
O, That’s Good! frozen skillet meals are available in Chicken Alfredo, Chicken Margherita, Southwest Style Chicken & Penne, Italian Sausage & Rigatoni, Garlic Chicken & Potatoes and vegetarian-friendly Three Cheese Tortellini varieties, and are made with high-quality ingredients, including antibiotic-free chicken and natural sausage.
They’re sold in grocers nationwide for a suggested retail price of $6.99.