Purple Yam Shortage Leads to Limited Supply of Magnolia Ube Ice Cream from Ramar Foods
Pandemic-related labor and supply chain issues in the Philippines earlier this year led to current shortage, according to Ramar Foods.
Due to high demand, Ramar Foods announces a shortage on its ube (purple yam) supply. Purple Yam has been the popular comfort food for the diaspora and has been enjoyed in several ice cream flavors under Ramar's Magnolia brand. The all-natural ube supply is experiencing a shortage. Due to the COVID-19 pandemic and surges in grocery, the supplies are going to be limited.
"Ube is a winter crop and it was not abundant during the summer season," explains Jojo Bronoza, a Representative from Ramar Foods. "Due to the COVID-19 pandemic happening early in the year and the lockdown in Manila, our forecast for the summer needs could not be met. People's fear of contracting COVID-19 put a damper on production due to limited labor."