Safeway Inc., Pleasanton, Calif., launched Lucerne Plus Protein Dairy Beverage, a line of dairy drinks that provide at least 30% more protein and 30% less sugar than regular milk, 12 grams of protein per 1-cup serving vs. 9 grams in regular fat-free milk, and 8 grams of sugar vs. 12 grams in regular fat-free milk.
Boulder Brands, Inc., Boulder, Colo., signed an exclusive licensing agreement with Byrne Dairy, Lafayette, N.Y., its current co-packer for Smart Balance Milk.
Energy drinks used to be feature all the powers, with their high levels of stimulants and caffeine. And, it seemed as though they were poised to take over the world.
Clover Stornetta, Pataluma, Calif., extended its expertise at producing California's finest milk to a new small-batch premium cheese line made in partnership with local California cheesemasters.
Atlanta-based Coca-Cola Co. expanded its Minute Maid brand to include new reduced-calorie options. Minute Maid Pure Squeezed Light No Pulp Orange Juice Beverage features 50 calories per 8-fluid-ounce serving and 50% less sugar and calories than regular orange juice.