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Home » consumer shopping trends

Articles Tagged with ''consumer shopping trends''

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Study: Consumers expect businesses to support social issues

Nearly 89% of consumers support businesses that take stances related to the environment.
April 3, 2019
Shoppers expect businesses to demonstrate corporate social responsibility by taking stances on pertinent social issues. Some issues, however, are more divisive than others, according to a study by Clutch, Washington, D.C.
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Survey reveals U.S. consumers learn about healthy food trends via social media

Called the "Siri for brands," Suzy is a consumer intelligence platform that unlocks critical consumer insights to help organizations make better and more informed decisions—faster.
March 22, 2019
Suzy, New York, asked U.S. consumers where they are most likely to first hear about the latest in healthy food trends.
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Survey reveals which loosely-regulated marketing claims influence consumer purchase behavior

More than half of shoppers (51%) were also swayed by "no preservatives," particularly older generations.
March 13, 2019
While "natural" is a non-regulated claim on food packaging, the word would be most likely to motivate over half (53%) of Americans to purchase a product this year, according to a survey presented by Label Insight.
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Study: 56% of consumers more likely to choose a retailer who offers shared cart across channels

Real-time retail is the ability to deliver a seamless and personalized experience to the customer whenever, wherever and however he/she chooses to shop.
March 12, 2019
Customers want access to a single cart to shop across channels and be able to reach their cart via phone, computer or even in the store, according to the report published by BRP, Boston, Mass.
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Study reveals online grocery shopping will triple in the next decade

According to the research, 6% of all consumers surveyed say they have been placing online orders more than once a month.
February 25, 2019
E-commerce penetration is expected to at least triple in the next decade, according to new research from Bain & Co., Boston, Mass., and Google, Mountain View, Calif.
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Report: 79% of consumers want personalized in-store experience

Today’s online shoppers are accustomed to features such as product reviews, expansive merchandise choices, one-click transaction processing and personalized recommendations.
February 8, 2019
Personalization and technology are bringing new life to brick-and-mortar stores, according to a report published by BRP, Boston.
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Survey finds organic consumers' lifestyle choices bust stereotypes

Health is still the No. 1 reason to purchase organic, and the younger the consumer, the more organic they say they buy.
February 5, 2019
Today's organic shoppers are more mainstream and diverse than most contemporary stereotypes of pro-organic shoppers, according to a survey conducted by Earthbound Farm, San Juan Bautista, Calif.
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Study: Virtual reality is changing the way consumers interact with brands

This report tracks how retailers and other merchants are incorporating VR to give themselves an edge over their competitors.
January 29, 2019
Virtual reality (VR) and related technologies are changing the way consumers interact with products and brands, according to a report released by PYMNTS, Boston.
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default grocery shopping in meat dept

Study reveals music, visuals, scent bring consumers in store over e-commerce

78% of shoppers cite an enjoyable in-store atmosphere plays a key factor in opting to make purchases in-store over online.
January 23, 2019
Nearly 78% of shoppers globally say an enjoyable in-store atmosphere (the right combination of music, visuals and scent) is a key factor in their decision to choose in-store over e-commerce, according to a study produced by Mood Media, Austin, Texas.
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Study reveals majority of consumers would change consumption habits to reduce environmental impact

Almost half (41%) of consumers from around the world say they’re willing to pay more for products that contain all-natural or organic ingredients.
January 18, 2019
The report, “Consumers Buy The Change They Wish To See in The World,” produced by Catalina, St. Petersburg, Fla., found that natural and organic ingredients and certifications serve as the entry level point for nearly every market when it comes to sustainability attributes.
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