Articles Tagged with ''consumer shopping habits''

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Report unveils consumer shopping preferences based on generation

While the shopping journey varies depending on the customer, product and even season, there are similarities within generational groups.
April 18, 2019
It is essential for retailers to understand the shopping preferences of their target audience to design the right shopping experience that appeals to their customers, according to the “2019 Consumer Shopping Habits – The Generation Gap” report, produced by BRP Consulting, Boston.
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Study reveals majority of consumers would change consumption habits to reduce environmental impact

Almost half (41%) of consumers from around the world say they’re willing to pay more for products that contain all-natural or organic ingredients.
January 18, 2019
The report, “Consumers Buy The Change They Wish To See in The World,” produced by Catalina, St. Petersburg, Fla., found that natural and organic ingredients and certifications serve as the entry level point for nearly every market when it comes to sustainability attributes.
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Study: Grocery shoppers expect more from packaging in 2019

The study shows 68% of grocery shoppers say it is extremely or very important "to choose foods or beverages that are packaged responsibly."
December 5, 2018
Evergreen Packaging, Memphis, Tenn., released a white paper, "2019 Food and Beverage Packaging Trends," based on data from the annual EcoFocus Trend Study.
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Report: Key to M&A success is consumer, shopper approach

Merger and acquisition activity among the Top 50 CPG companies marked a 15-year high in 2017.
December 5, 2018
In fact, merger and acquisition (M&A) activity among the Top 50 CPG companies marked a 15-year high in 2017 — a 45% increase compared to the previous year, according to IRI, Chicago. That’s why making informed and strategic M&A decisions is critical.
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Report emphasizes how customer, data-centric solutions drive innovation

Having people within an organization who are well-aligned with company values and are able to spearhead new projects and adapt to changing dynamics are invaluable to an organization's performance.
December 5, 2018
Globant, San Francisco, released its 2018 Q4 Sentinel Report to help organizations maintain relevance through the observation of market trends, insights and industry behaviors across the globe.
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Study: Consumers prefer to buy goods from companies that reflect their personal values

The study found that companies that stand for something bigger are more likely to attract consumers and influence purchasing decisions.
December 5, 2018
Nearly two-thirds of consumers (63%) globally prefer to buy goods and services from companies that stand for a shared purpose that reflects their personal values and beliefs, according to new research from Accenture, New York.
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Study reveals transparency is key to success

Food and beverage companies are most likely to be perceived as transparent.
November 15, 2018
A company's level of transparency directly and positively impacts sales, according to a report published by Pure Branding, Northampton, Mass.
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