Standing out with its curveball culinary flavors and square tubs, Ithaca recently refreshed the brand’s packaging by simplifying copy and brightening up the design to add in clever catchphrases like “#1 baby carrot killer” and “dip in, don’t hold back.”  

About Ithaca Hummus
Created in 2013 by chef Chris Kirby, Ithaca started out as a stand at the Ithaca Farmer's Market and quickly grew to become the fastest growing hummus brand in America. Ithaca is made using quality, real-food ingredients and uses High Pressure Processing to keep the ingredients fresh and full of nutrients. It’s Non-GMO Project Verified and certified Glyphosate Residue Free by The Detox Project. The brand offers eight chef-inspired varieties that each showcase bold, intense flavors, including: Lemon Garlic, Lemon Dill, Classic, Lemon Beet, Roasted Red Pepper, Jalapeno Lime, French Onion, & Olive Oil Sea Salt. Ithaca can be found in over 16,000 stores nationwide in a variety of premium, natural and conventional retailers such as Wegman's, Whole Foods, Publix, Sprouts Farmers Market, Costco, Kroger, Target, and more. For more information, visit www.ithacahummus.com and follow @IthacaHummus on Instagram.