Clover Stornetta Farms celebrates 100 years with new organic Greek yogurt line
In celebration of its centennial anniversary, Clover Stornetta Farms, Petaluma, Calif., introduced an organic Greek yogurt line made with Clover organic non-fat milk and premium organic fruit. This line is also rich in protein and calcium, and contains five live cultures.
“What sets us apart from other dairy producers is our innovative approach to the dairy business,” says Marcus Benedetti, president and CEO. “We were the first dairy processor to elevate milk from a commodity to a specialty food by establishing the North Coast Excellence Certified (NCEC) program – setting some of the most rigorous standards in the dairy industry, which surpass those of the state and federal governments. We were the first dairy to become American Humane Certified, said no to the synthetic growth hormone rSBT and made an early entrance to provide and support organic dairy products.”
“As we look to grow and attract new consumers, we look to different markets. We’ve seen Greek growing in the yogurt space for quite some time now, and it is steadfast,” adds Benedetti. “The quality of our organic milk, combined with the authentic nature in which our new Greek yogurt is made, will give us a strong entry into this arena.”
The yogurt line includes Blueberry, Strawberry, Peach, Black Cherry, Vanilla and Plain in a 5.3-ounce individual serving size, available in local independent grocers, Whole Foods Market and Safeway Inc. Plain and Vanilla flavors are also featured in a 32-ounce family size.