Unilever Ice Cream sweetens summer with new frozen treats
Unilever, Englewood Cliffs, N.J., introduced 16 new frozen treats across five of its brands: Breyers, Good Humor, Klondike, MAGNUM Ice Cream and Popsicle.
"Through our research, we know consumers' taste and preferences evolve over time," says Alfie Vivian, vice president of marketing for refreshments. "It's important to give our customers more of what they love, and provide new offerings that satisfy different tastes, preferences and dietary needs. We're excited to bring joy to our fans by introducing a series of new innovations across our brands, whether that's new varieties, non-dairy options or products made with natural colors and flavors."
Popsicle brand introduces Simply Popsicle ice pops
Simply Popsicle is an ice pop made with real cane sugar and flavors and colors from natural sources. The new line contains no high-fructose corn syrup and has 40 calories per pop. The varieties entail Strawberry-Banana and Mango (which pairs icy-cold tropical Mango-flavored pops and smoothie-licious strawberry banana-flavored pops), Berry and Pineapple, Orange, Cherry or Grape and Strawberry and Raspberry.
Consumers can also find new Popsicle pops in some of their favorite movie characters and flavors, including:
- Star Wars, inspired by the iconic lightsabers in the Star Wars films and available in First Order Cherry, Blue Raspberry Resistance and Galactic Watermelon.
- Despicable Me Minions, inspired by Minions characters and available in Compai Blue Raspberry and Bello Yellow Lemonade.
- Sours are refreshing ice pops with bold, sour flavors and bright colors.
- Banana and Lemon-Lime fuse banana and lemon-Lime flavors.
Breyers expands to include non-dairy options
This summer, Breyers introduced its first-ever non-dairy line, available in Non-Dairy Vanilla Peanut Butter, made with almond milk, real vanilla and peanut butter, and Non-Dairy Oreo Cookies & Cream, which features a combination of Oreo cookies and Breyers vanilla.
Breyers also reformulated its line to be made with non-GMO sourced ingredients.
In addition, Breyers unveiled three new flavors to its Original line—Chocolate Mint, a rich dark chocolate ice cream experience with chocolate chips swirled perfectly with mint ice cream; Cinnamon Swirl couples real cinnamon sugar and Breyers signature vanilla, and Butterscotch Blondie, which features sweet blondie pieces scattered throughout subtle vanilla ice cream.
Breyers Gelato Indulgences adds a trio of indulgent flavors
Breyers Gelato Indulgences introduced three new flavors—Cookie Dough, a combination of sweet cream gelato paired with a rich fudge swirl and gourmet chocolate chip cookie dough pieces; Pistachio Biscotti, which features pistachio-flavored gelato with a rich pistachio swirl and gourmet biscotti crumble; and Cinnamon Roll, which blends creamy vanilla-cinnamon gelato with cinnamon sugar and a gourmet baked cinnamon topping.
Good Humor brings Oreo cones to more consumers
Good Humor partnered with Oreo to release the Good Humor Oreo Cone, a crispy chocolatey cone filled with sweet vanilla frozen dessert, blended and topped with Oreo pieces, available in a pack of four.
Klondike adds new stick-less bar
Klondike expanded its line of stick-less bars to include 14 varieties of loaded ice cream in a chocolatey shell. The Klondike Brownie Fudge Swirl Bar, for instance, features gooey, fudgy swirls churned through rich chocolate ice cream covered in thick milk-chocolatey perfection.
MAGNUM Ice Cream expands doubles offerings
MAGNUM Ice Cream developed MAGNUM Doubles ice cream, a line that features two layers of decadent chocolate around a layer of sauce, available in Double Cookies & Cream, made with cookies and cream ice cream, chocolate cookie sauce and a crackling coating made with rich, Belgian chocolate and more cookie pieces, and Double Chocolate Hazelnut, a balance of chocolate hazelnut ice cream, decadent hazelnut sauce and a crackling coating made with Belgian chocolate.
The new treats are available in grocery stores nationwide.