Unicorn is increasingly becoming the trendiest ice cream flavor this year, according to data from Square, San Francisco. The financial transaction company reviewed sales from roughly 10,000 ice cream shops from January to June.
The Top 10 states to consume the most ice cream entail:
The Top 5 most popular flavors, ranked by dollars spent from January to June, are:
- Cookies n Cream
Flavors of increasing popularity include:
- Unicorn, with sales nearly 3 times (or 191%)
- Matcha, sales increased nearly 1.75 times (or 73%)
- Vegan/non-dairy, sales increased nearly 2.6 times (or 153%)
And, ice cream cones are 2.3 times more popular than cups.