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New Retail Products

Globally-inspired frozen entrées

Saffron CoconutCurryChicken
August 29, 2019

Saffron Road, Stamford, Conn., launched a new globally-inspired frozen entrée product line that is chef-crafted using traditional, time-honored cooking traditions and authentic recipes featuring chicken raised without antibiotics and sustainable plant-based proteins like chickpeas and cashews.

Vegetable Biryani combines Biryani, using premium basmati rice, with a mélange of roasted cauliflower, green peas, cashews, chickpeas and caramelized onions.

Coconut Curry Chicken with Basmati Rice is an exotic meal that features tender white meat chicken in a warmly-spiced, creamy curry of coconut milk and yogurt.

Madras Curry & Chicken Meatballs with Basmati Rice consists of curry leaves, tamarind and coconut milk in a South Indian recipe chock-full of spices and complimented by chicken meatballs.

Thai Style Green Curry with Chicken is an authentic Thai green curry blend of coconut milk, red bell peppers, green beans, succulent dark meat chicken and rice.

“We believe that authentic flavors have the power to transport you, and at Saffron Road, we make that journey a reality by offering the best from around the globe,” says Adnan Durrani, founder and CEO. “The spirit for flavor adventure and exploration only continues to grow with the rising spending power of younger shoppers – especially Millennials. They increasingly want more internationally inspired options that are made with only clean-label ingredients, like antibiotic-free and plant-based proteins. We are proud to be at the forefront of the intersection between authentic world cuisines and wholesome, pure ingredients, and we think the interest in better-for-you products featuring global flavors will continue into 2019 and beyond.”

The new frozen meals are sold at Kroger and HEB for a suggested retail price of $4.99.

KEYWORDS: frozen entrees frozen meals plant-based Saffron Road

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