'Guacamolito to Go' Targets NYC Restaurant Take-Out and Delivery Menus, Opens Offices in Los Angeles
Guacamolito will be the first Mexican business to sell traditional and fresh guacamole to 'take-out' restaurants in New York City. According to Business Wire, the avocado market will have a CAGR of 5.3 percent until 2024, starting from last year. [1] The company will initially invest up to $5 million and will establish new offices in Los Angeles, California.
After Guacamolito had two years of a positive experience in this market, the company decided to step forward and will offer traditional Mexican guacamole in the New York City market. The company calls the project "Guacamolito To Go".
Guacamolito has sold over $1 million in the United States, particularly to local food chains and wholesalers in California, the state that consumes the most avocados in the country. To put it in perspective, the U.S. consumes 40% of the world’s avocados, and 1/5 of this is in California. Thus, Guacamolito’s plan to establish new offices in Los Angeles. Right now their headquarters are located in Mexico City.
“The actual trend of natural and transportable foods has made it possible for us to identify at least 350 businesses in which the guacamole could complement their actual commercial offer,” says Guacamolito's CEO, Miguel Peinado González.
The guacamole will have the same characteristics as their original pulp: resistant to oxidation for eight hours thanks to its natural citrus preservatives and with delicious chunks of avocado. The combination of tomato, onion, coriander, chili and lemon will be added to the pulp to create traditional Mexican guacamole. Its packaging will be transparent, biodegradable and capable of keeping the guacamole in good condition for several days.
In 2019, Business Wire estimated that the global avocado market would grow 5.3% annually through 2024. [2]
[1, 2] ‘¿Existe un ‘boom’ del aguacate en Europa?’, Ximena Peinado, Forbes, April 1st 2020, Forbes.com.mx
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!
