A new study from Culinary Visions, Chicago, takes a deep-dive into the psychology of choices made by consumers who are ordering desserts when dining away from home.

U.S. demand for ice cream and frozen desserts is forecast to total 7.6 billion pounds in 2022, according to “Ice Cream & Frozen Desserts: United States,” a report released by Freedonia Focus Reports, Cleveland, Ohio.

Ice cream is among the largest supermarket food categories, one of only 10 with double-digit billion dollar sales, according to “Ice Cream and Frozen Desserts in the U.S., 9th Edition,” a study produced by market research publisher Packaged Facts, Rockville, Md.

As ice cream and frozen novelty consumption remains near-universal among Americans, a less-is-more mindset is prevailing, according to new research from Mintel, Chicago.